Category : Social Media

Episode 108 – Gina Carr and Terry Brock – Klout / audio


Gina Carr and Terry Brock (@GinaCarr and @TerryBrock on twitter) join host Craig Price to explain the ins and outs of Klout! The dynamic duo layout what Klout is, how it works and why it matters. Be it posting pics via instagram to connect to yourFaceBook and twitter accounts or retweeting and wikipedia page building, there are so many ways you can use raise your Klout score and leverage it for your business. Maybe you want to find out how Klout Perks work and if you should use them (Craig has cashed in on at least 2 really cool ones!) or you just want to use it as measuring stick on how you rank against your competition.  A high Klout score has become one of the most important business assets today. It can mean the difference between business success and failure. It can affect your job prospects, how your customer service complaints are handled, and whether you’re recognized as an expert in your industry. Regardless if you are using Klout or not, many of your customers are and this is podcast to listen to to start figuring it all out.

Gina is the Dean of the Social Buzz University where she hosts world-class business trainers at Gina speaks and consults about influence marketing, social scoring, social media, online reputation management, and tribe building. Connect with Gina at

Terry is a Keynote Speaker who focuses on practical ways to implement social media principles like Klout with Twitter, Facebook, Linkedin and other Networks. Connect with Terry at 

And most importantly go to and buy Klout Matters! today!




Episode 96 – Phil Gerbyshak – Entrepreneurship / audio


Phil Gerbyshak (@philgerb on twitter) joins host Craig Price to discuss his path to entrepreneurship. Starting your own business can be tough enough but when you have to figure out how and when to leave your current job can make that final jump even more scary. With Phil, he figured a two year notice would benefit everyone. Two-years?? That little fact fried Craig’s brain but not Phil’s honest and realistic approach to spreading your wings and finally making it on your own. Phil explains how a great employee can make their own terms (you lazy losers just collecting a check…not so much) how to work two jobs ethically (no stealing pens from the supply closet) and how to work from a coffee shop can save your sanity. He also opens up about the loss and strange feelings you get the first few weeks out there on your own. And yet leaving to start your own company can be done without burning bridges and even keeping your current employees on your side. A great guide for anyone thinking about going out on their own but aren’t sure how to leave their current job behind.

Phil also hosts a great internet video podcast call “The Shut Up Show” with his co-host Bernie Xiong, which Craig calls a video support group for entrepreneurs. Check out Craig as he guests on Phil and Bernie’s show to talk about why he got into podcasting and how he shut up (yeah right…in his case it’s just an expression) and just did a lot of strange things in his life.

You can learn more about Phil and his social media consultancy at 


Episode 90 – Crystal Washington -The Social Media Why / audio

The Social Media Why

Crystal Washington (@Cryswashington on twitter) joins host Craig Price to talk about her new book “The Social Media Why”.

Listeners of the podcast are quite familiar with Crystal Washington and her expertise in social media (check out episode 48!) and now she’s written a book  for businesses owners, executives and other professionals, who may be intimidated by or uneducated about the reason the use of social media is imperative to business and career success. Craig asks about social media strategies, dealing with online comments (especially the negative ones) and why, when dealing with “followers”, it’s quality vs. quantity.

More importantly, Crystal will be having a book signing this Sunday, June 9th, 2013 from 3:00-5:00 PM at The Microsoft Store (Galleria), 5015 Westheimer Rd., Houston, TX 77056. You can pre-order via her website and when you pick it up at the Microsoft Store, she will sign it for you! Easy Peasy!

You can learn more about Crystal at her website and order her book on Amazon!


Episode 81 – Patrick Allmond – Internet Marketing / audio

Internet Marketing

Patrick Allmond (@PatrickAllmond on twitter) checks in to set host Craig Price straight about Internet marketing. Internet marketing is more than just social media. Sure that’s a big part of it, but as Patrick explains it’s also email lists, web pages, pay-per-click ads and more. Patrick focuses on using analytics, utilizing squeeze pages (or landing pages is if you prefer) to get conversions versus just plain old web traffic and how to utilize keywords for both search engine optimization and YouTube videos.

As per usual, Craig is marketing adverse, especially when it comes to the internet and social media, thankfully Patrick brings a real grounded approach toward internet marketing, readily admitting there are some suspicious people (Craig calls them weasels) out there calling themselves experts. Patrick offers practical advice to all people regardless of how familiar you are with marketing, webdesign or the internet in general.While Patrick and Craig cover lots of ground in this podcast, it really is just the tip of the digital iceberg.

If you want to learn more about Patrick or his internet marketing consulting practice, go to  and check out all the great resources he and his firm has to offer. 


Episode 72 – Robert Siciliano – Cyber Security / audio

Robert Siciliano (@RobertSiciliano) – cyber security expert and now half-marathoner – joins Craig Price to talk about computer security. The internet is a strange and dangerous place, so Robert and Craig discuss ways to protect your identity online, personal responsibility (something Craig HATES!) and securing your cell phone from wannabe thieves. You may just quit the internet altogether after listening to this and join the Sentinelese (Google them).

Robert can be found at his self-named website


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