Category : Social Media

Episode 163 – Patrick Allmond – Video Marketing / audio

video marketing

Patrick Allmond (@PatrickAllmond on twitter) returns to talk the ins and outs to video marketing with host Craig Price. Let’s be clear, Craig makes no bones about it when he discusses his dislike for most video marketing. Why do you think he podcasts instead of vlogs?? Patrick talks both technical and practical as he explains what he uses and how he uses video marketing. He goes over the equipment needed (not much) as well has his process from camera to final post online, not only just creating his 3in5 videos but how he repurposes his video for blogs, podcasts, newsletters and more.

Patrick can be found at http://allaboutfocus.com

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Episode 145 – Phil Gerbyshak – Social Media Update / audio

Social Media Update

Phil Gerbyshak (@PhilGerb on Twitter) gives host Craig Price a social media update. With so many things constantly changing, Craig decided an update was needed. So with the help of social media guru and past guest Phil Gerbyshak, the two discuss new platforms like ello, some of the more relevant changes to popular platforms like Facebook, twitter and LinkedIn as well as discussing why Craig was right about the uselessness of Google+. They also talk about the importance of analytics and metrics to make sure what you are doing on social media is working for you. If you’re confused about social media as much as Craig is (and I truly hope you are not or you need serious help) this update will help you get caught up!

You can find more about Phil at his website http://philgerbyshak.com as well as read his posts at the Actiance Social Business Blog http://actiance.com/blog

APP BONUS: Read Phil’s latest 15 page ebooklet 10 Secrets of Using LinkedIn to Get More Leads, Be More Referable, and Increase Your Bottom Line

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Episode 138 – Patrick Allmond – Online Feedback / audio

online feedback

Patrick Allmond (@PatrickAllmond on twitter) returns to discuss online feedback with host Craig Price.  We all want feedback but are we prepared for what awaits us online? The avalanche of inane comments and spam sometimes makes us wonder if its all worth it! Or worse…nothing at all. We want our tweets retweeted, our facebook posts liked and our blogs commented on. Getting people’s attention and then getting them to act can be a daunting task. Patrick and Craig discuss how to ask for feedback, write posts that get shared and what to do when you get an internet troll.

Of course we love feed back here at Reality Check so leave a comment, email craig@speakercraigprice.com with questions or guest suggestions and follow us on twitter @realitycheckpod 

Patrick Allmond can be found at http://patrickallmond.com.

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Episode 120 – Jeff Korhan – Social Marketing / audio

Social Marketing

Jeff Korhan (@JeffKorhan on twitter) joins host Craig Price to discuss social marketing. By now, it’s pretty well established that Craig has a love-hate relationship with social media. Jeff, along with his latest book Built-In Social: Essential Social Marketing Practices for Every Small Business talk Craig down off the ledge as they talk about how every business must be a media company moving forward. Videos, podcasts, blogs and more are just part of the new marketing landscape and if you don’t learn about it, you will be left behind! They also talk about how Facebook’s new algorithm has made their business pages more and more uselesss to the small mom and pop shops. They also discuss how important Google+ will be moving forward and how important content marketing is to your overall social media marketing strategy.

 You can learn more about Jeff and his book at http://www.JeffKorhan.com 

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Episode 108 – Gina Carr and Terry Brock – Klout / audio

Klout

Gina Carr and Terry Brock (@GinaCarr and @TerryBrock on twitter) join host Craig Price to explain the ins and outs of Klout! The dynamic duo layout what Klout is, how it works and why it matters. Be it posting pics via instagram to connect to yourFaceBook and twitter accounts or retweeting and wikipedia page building, there are so many ways you can use raise your Klout score and leverage it for your business. Maybe you want to find out how Klout Perks work and if you should use them (Craig has cashed in on at least 2 really cool ones!) or you just want to use it as measuring stick on how you rank against your competition.  A high Klout score has become one of the most important business assets today. It can mean the difference between business success and failure. It can affect your job prospects, how your customer service complaints are handled, and whether you’re recognized as an expert in your industry. Regardless if you are using Klout or not, many of your customers are and this is podcast to listen to to start figuring it all out.

Gina is the Dean of the Social Buzz University where she hosts world-class business trainers at www.SocialBuzzTraining.com. Gina speaks and consults about influence marketing, social scoring, social media, online reputation management, and tribe building. Connect with Gina at www.GinaCarr.com

Terry is a Keynote Speaker who focuses on practical ways to implement social media principles like Klout with Twitter, Facebook, Linkedin and other Networks. Connect with Terry at http://www.TerryBrock.com 

And most importantly go to Amazon.com and buy Klout Matters! today!

 

 

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