Marketing Toggle

Episode 237 – Avish Parashar – Unconventional Professions / audio

Unconventional Professions

Avish Parashar (@avishp on twitter) returns to talk to host Craig Price his new coaching program for unconventional professions. If you live an unconventional life like I do, you know that getting useful help is a struggle. So many people with conventional jobs offer conventional wisdom that would be great if only you had a “normal” job. Avish struggled with this for a few years until he finally figured a few things out and created a coaching program to help other unconventional professionals too! Avish and Craig talk about how you should take advice, how to get clarity on your place in the market, making sure you understand why people buy from you and more.

You can learn more about Avish’s new program at http://dinghappens.com/reality 

Play

Episode 236 – Phil Gerbyshak – Vengreso / audio

vengreso

Phil Gerbyshak (@philgerb on twitter) returns to discuss his new venture Vengreso and social selling. Have you ever partnered with another person to create a business? How about 6 others? Well that’s what past guest and friend of the show Phil Gerbyshak has done and he’s here talk about it.  The company is called Vengreso and they specialize in social selling training, with a focus on utilizing LinkedIn. The two discuss how LinkedIn is introducing video to their platform, when to connect and who you should connect to and why people who post still images as videos are jerks.

Vengreso works with business professionals to align marketing with sales to provide the needed mindset, skillset and toolset in digital and social media channels to enable you to engage online effectively, grow your network, build your personal brand, add value, attract buyers and achieve your sales and revenue goals. You can find them at…you guessed it: http://vengreso.com 

Play

Episode 233 – Tiffanie Kellog – Referral Marketing / audio

Referral Marketing

Tiffanie Kellog (@TiffanieKellog on twitter) introduces host Craig Price to referral marketing.  It is well documented on this very podcast Craig’s own disdain and ineptness when it comes to marketing. With all his social hangups it’s just not easy to market and network as well as he’d like. Referral marketing and networking helps out as it allows others to assist Craig in spreading his message and get business he wouldn’t have gotten on his own. The two discuss how to spend your networking time, how to choose when and where to network, how referral marketing has more credibility than traditional marketing and Craig reintroduces his concept of Barnacle Networking!

Tiffany can be found at http://tiffaniekellog.com

Play

Episode 229 – Laurie Guest – Secret Shopping / audio

Secret Shopping

Laurie Guest (@LaurieGuest on Twitter) joins host Craig Price to discuss secret shopping. Anyone who’s looked in the want ads of a  newspaper (they still have those?) or job board will see ads looking for secret shoppers. Laurie takes this to the next level, diving deep to get to know her clients and expectations. Craig and Laurie discuss how she started her secret shopping consultancy, how you only have one shot in life to make a good impression on a customer, different ways secret shopping can be applied and more.

You can learn all about Laurie at her aptly named website http://LaurieGuest.com 

Also Craig announces his other podcast with Alan Cerny Matinee Heroes will be recording LIVE at Comicpalooza on May 14th at 4:30.  Get tickets now!

Play

Episode 214 – Patrick Allmond – List Building / audio

list building

Patrick Allmond (@PatrickAllmond on twitter) returns to talk to host Craig Price about list building. We’ve all been told over and over again that to make it business you have to grow your audience and build your list of emails. Be it newsletters, white papers, bribes or whatever, just like in GlenGarry Glen Ross you need the leads. For many, it can be daunting growing a list because it assumes you already have a list to grow. Thankfully, Patrick knows how to grow lists, how to segment them, cull them properly and even A/B test them! Not sure what I just said right then? Good, because Patrick will help decipher it all.

You can learn more about Patrick at http://PatrickAllmond.com. You can also find his podcast at https://stopdoingnothing.com/ 

Play

Switch to our mobile site